Brief 3: a two minute sequence from an original music video to accompany a hip hop music track aimed at an audience of 14-18 year-olds.
I chose the music video brief to interpret 'Same Thing' by The Kid LAROI which appeals to a teenage audience of 14-18 year olds and accompanies a hip-hop music track. I love The Kid LAROI's music as do a lot of other people my age: The Kid LAROI is only 17 so the song relates well to teenagers with its genre of trap, hip-hop and R&B.
My treatment of the visuals creates a narrative that relates to the song’s lyrics: the ‘Same Thing’ of the title relates to a stereotypical teenage romance dilemma of disappointed love in which a boy realises that both he and his unfaithful girlfriend are guilty of the ‘same thing’. Through close-up shots of my performer’s reaction when he realises that his girlfriend is going behind his back and she is not replying to any of his texts or answering his calls (for this I use text bubbles), I convey his emotions and engage the audience’s sympathy. Lip-synching is a technical challenge but essential to authenticate The Kid LAROI’s performance and build a bond with his fan base through eye contact and the evidence of his artistry. Authentication also lies in the choice of outfit (the vintage sweatshirt, the Japanese bomber jacket, the baggy jeans).
I use multiple locations: the woods, my road, a green screen and some night time scenes. I put a party as the background using the green screen; this shows the boy is doing the same thing as the girl. However, the night time scenes are shown briefly, to tell the audience, not matter what the boy does he is still affected by the girl and there is still under-lying darkness. I like the green screen shots as I had to change the colour of myself in order to match the flashing lights of the party in the background. The editing here is cut to the beat which is typical of the music video genre; I also use edgy editing like camera shakes and zooms.
Music Video Album Cover Drawn Using Procreate on iPad:
Behind the Scenes Photos:
Same Thing - The Kid LAROI Lyrics:
I got something to confess, I ain't been doin' my best
But neither have you, girl, I know, I know
Runnin' 'round town with your friends
And they all tell you you could do better, I won't, I won't
I won't even lie, girl, I'm sick of the lies
And the games you play, I don't, I don't
I don't know why that you gotta hide
What you're doing tonight, oh, baby I
Yeah, I know
'Bout all the little things that you do behind my back
Girl, I know
I know about the places that you go when you're with your friends
Yeah, I know
You always pretend like you're innocent, but goddamn
I know, but I can't be mad at you
'Cause I do the same things
I do the same things
Yeah, I do the same things
I do the same things
Yeah, I do the same things
I do the same things
Yeah, I do the same things
So I can't be mad at you
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